ENTREPRENEURSHIP AND INNOVATION ONLINE COURSE

Competing against luck: the story of innovation and customer choice

from Clayton M. Christensen; Taddy Hall; Karen Dillon

After years of research, Christensen has come to one critical conclusion: customers don’t buy products or services; they “hire” them to do a job...

How to win friends & influence people

from Dale Carnegie

Dale Carnegie’s rock-solid, time-tested advice has carried countless people up the ladder of success in their business and personal lives. One of th...

Metamanagement

from Fredy Kofman

Metamanagement is a neologism that aims to describe a new discipline for the development of consciousness and the improvement of human interactions in...

Misbehaving: the making of behavioral economics

from Richard Thaler

Nobel laureate Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans?predictable, error...

Never eat alone and other secrets to success, one relationship at a time

from Keith Ferrazzi, Tahl Raz

The secret, master networker Keith Ferrazzi claims, is in reaching out to other people. As Ferrazzi discovered in early life, what distinguishes highl...

Pre-suasion: a revolutionary way to influence and persuade

from Robert B. Cialdini

What separates effective communicators from truly successful persuaders? Robert Cialdini explains how to prepare people to be receptive to a message b...

Rework: change the way you work forever

from Jason Fried and David Heinemeier Hansson

From the founders of the trailblazing software company 37 signals, here is a different kind of business book – one that explores a new reality. To...

Sapiens: a brief history of humankind

from Yuval Noah Harari

From a renowned historian comes a groundbreaking narrative of humanity’s creation and evolution—a #1 international bestseller—that explores the ...

Scrum: the art of doing twice the work in half the time

from Jeff Sutherland

In the future, historians may look back on human progress and draw a sharp line designating “before Scrum” and “after Scrum.” Scrum is that gr...

Superforecasting: The Art and Science of Prediction

from Dan Gardner and Philip E. Tetlock

Everyone would benefit from seeing further into the future, whether buying stocks, crafting policy, launching a new product, or simply planning the we...